1/30/2005 08:21:00 PM|W|P|BRAFury|W|P|I just watched this low budget motion picture and have only good things to say about it. Congratulations to 30 year old Zach Braff, who plays the main character with perfection, in addition to directing and producing this pleasant 2004 surprise. I was really impressed with the movie's music as well. Garden State's soundtrack contains great songs from a variety of amazing artists, perfectly handpicked to set the Garden State mood. It certainly was enough to make the soundtrack the third most sold album on the Apple iTunes Store. My favorites: Let Go by Frou Frou and New Slang by The Shins. |W|P|112524732411719251|W|P|Garden State delivers|W|P|1/30/2005 06:29:00 PM|W|P|BRAFury|W|P|It was certainly a quite eventful weekend with ups and downs... some very much ups like the you know who from Carlile on you know when... Man I had fun on Friday and Saturday was OK but I need to learn to have dinner before going out because I was acting rather silly by 2am... no additional comments necessary. Anyways, today after recovering from another Carlile showdown, it was time to burn those extra calories. I headed to California Fitness for some intense cardio exercise and what seemed to be a little run turned into 5 miles in 45 minutes of intense sweating. I felt and still feel in the best shape of my life. I guess the ultimate goal is a half marathon that's coming up in March... It was my friend Nicki's idea and we'll see how it goes. I'm out... Song of the day: Let Go by Frou Frou Available here |W|P|110713978017515131|W|P|Running for my life|W|P|1/28/2005 03:51:00 PM|W|P|BRAFury|W|P|

Ahh – just came back from the slopes where I threw myself down some pretty sick jumps and tried some mildly crazy stunts. There was this one jump I hit pretty nice and landed... to the side of the ramp from which I slid down on my bum until I came to a full stop right under the lift line. Ha... needless to mention I got all kinds of feedback: people laughed, cheered, clapped, laughed some more and these two cute little girls on the chairs even smiled at me... I smiled back and kept riding. It must have looked bad from up there, I wish I had it taped. Now back at home, shirtless and worked, I look back at the day and proudly realize: my snowboarding abilities are getting better and better as you read this. That is something I'm really proud and look forward to developing it even further... Another ski trip might be on its way, until them Mad River Mt. it is... OK, it is Friday night and time to shower up and get ready for another big night. Did I mention last night? Man, good times like that are just priceless. Hangover snowboarding was just the perfect follow up.

|W|P|110695701479217902|W|P|Another positive boarding experience|W|P|1/24/2005 10:36:00 PM|W|P|BRAFury|W|P|Yahoo! News - Apple ITunes Sells 250 Million Songs Recently I showed my discontentment and criticized Apple for sending mixed signals in regards to its strategy. Apple, a notoriously niche market company, has been trying to conquer mainstream market share. Apple, a company flattened by PCs in recent decades domination once again has decided to tackle the enemy. Yet it begins to feel as if they are riding in the right direction. Yes, there are mixed messages and great hopes (after all, PCs are still dominant with something like 90+ % of the market) but one thing we cannot deny: Apple has been riding on the wave of the huge success of its MP3 player iPod and keeps profiting with it, from it and why not beyond it. With it because iPod sales are up and up and up... I rarely see anyone with an MP3 player other than iPods (have you noticed the white earphones everywhere?). From it because it has used the iPod to, as the article says, leverage and promote its iTunes store's sales to 250 million. Finally, Apple has been profiting beyond it as well, as the company keeps taking advantage of the futuristic, contemporary image of its little white box to let consumers know that they have a whole line of cool, futuristic contemporary products available. A very smart idea that so far has proved to work wonders.|W|P|112524725070986396|W|P|Diversifying: Apple might be on the right track|W|P|1/24/2005 09:48:00 PM|W|P|BRAFury|W|P|Yes people, back in Columbus for more and there will be no London... Here, more of what? I wasn't quite sure until I got here and weighed my options. Little work, bar work, no work, back to school... Yeah, back to school it is and until then, some free time to evaluate myself and the future events of my so called life. Here are some priorites I have set for this winter: 1. GMAT 2. Health and Fitness 3. Social Life 4. Personal Finance 5. Snowboarding You might think it's an easy, shallow life... yup life is good and breezy right now, but not shallow. And I'll enjoy it and it will bring me results ! |W|P|110663213913714962|W|P|It's been long but I'm back|W|P|1/21/2005 10:40:00 AM|W|P|BRAFury|W|P|Economist.com Frequent-flyer miles Do you follow your frequent-flyer miles monthly statement as you follow your bank account statements? Even better, is your miles balance looking better than your checking account balance? Most certainly that is the case with a great number of loyal airline customers that are even willing to purchase (or should I say invest in) miles or fly with their airline at a much higher price just to rack up their balance. Beware, frequent flyer. There are several indicators that such investment might prove not to earn the return that we all are waiting for. After all, frequent-flyer is a currency such as any other subject to devaluation, inflation and even default.
  • Frequent-flyer miles have been (and it will get worse) suffering constant devaluation: This has happened in consequence of the increasing supply of such commodity - a phenomena we may call inflation. To purchase an upgrade to fly first class at coach prices from American Airlines, you must now surrender even more miles and still be very careful not to stumble over the several restrictions the company holds against such practice.
  • Airline companies have been distributing more mileage that they can pay to create leverage: Earning miles became as easy as 1-2-3 (most miles are earned on the ground, through credit card purchases or hotel reservations for example). Imagine if everyone decided to redeem their mileages at the same time? The already struggling airlines would just call it quit.
  • What about liquidation? There is a major concern facing the airline industry as companies struggle to earn a profit and have been registering astronomical debts. Many companies are facing bankrupcy and others are heading to it. If such companies are liquidated, do you expect to receive a refund check for all those miles you've been saving to fly for free during your retirement years?

Still racking up mileages as we speak? Maybe it's time you start spending some before it's too late.

|W|P|112524699618368006|W|P|Frequent-flyer miles? Beware...|W|P|1/17/2005 10:31:00 PM|W|P|BRAFury|W|P|Seattle Post-Intelligencer: Apple unveils low-cost Mac, tiny iPod Amidst the success of its and the subsequent revival of its brand, Apple Inc. has decided to expand its target market by introducing two new products. Just last week, CEO Steve Jobs, the man to be rewarded for such incredible turnaround revealed the affordable Mac, for those PC users that have been wanting to switch but thought Macs were too high-end and overpriced. Jobs also introduced a US$ 100 iPod the size of a pack of gun, a storage device with an iPod feel to it . According to the article, investors were unimpressed. Would it be because of the conflicting idea that the company is trying sell by making use of market segmentation to target two different groups of consumers? Wouldn't that create the same problems of the past for a company that got burned when going head to head with industry leaders? Wasn't exactly the high-end, specialty goods image that sustained the company through the pre- very tough times? I used a G4 Notebook the other day and have to confess I liked it, not for the functionality of its programs (their browser have the weirdest name) or its one button mouse, but instead for the sleek design, the vivid colors and its sharp monitor that made the computer as a whole stand out from the competition. With 500 dollars to spend in a new computer, I would still check out for some very affordable PCs (these will come with monitors and keyboards) before I decide to venture in the Mac world.|W|P|112524674231126307|W|P|What is up with Apple?|W|P|1/04/2005 04:20:00 AM|W|P|BRAFury|W|P|Sure you want to indulge yourself in a 100 mph rollercoast in one of the many Orlando theme parks. But while in Orlando, after a 2 hour line at Spider Man and a struggle for a pair of cheap Levi's at Premium Outlet, my friends and I decided to try something else. The Orlando WaterSports Complex is a great alternative to tire your kids beyond believe while saving yourself a few dollars (last park pass I purchased went for 60 bucks) and learning an exciting new sport. Weekdays after 2pm you pay half price for an hour on the cable that takes you around the small lake.|W|P|112524641187192670|W|P|While in Orlando - Try a great alternative to the parks|W|P|